POLAROID

REAL LIFE IS NOT
BLACK AND WHITE.


My Job: Copywriter.
2024

In partnership with Magnum Photos, Polaroid launched a global open call inviting photographers everywhere to join an imperfectionist movement. Ten open call winners used the Polaroid medium to explore stories of subcultures, topics, professions, beliefs that are often overlooked or misunderstood.

We then exhibited the winners at Europe’s biggest photography showcase, Paris Photo Fair, and through an OOH takeover of the Champs Elysées.

Click here: itsnicethat wrote about the competition.
I wrote the copy for the OOH which also became the name for the exhibition itself. 



thanks for scrolling this far <3